LYRA BOATSHOW

Discover the World of Premium Yachting in Marbella

2027, 29–31 October    Puerto Banús, Marbella

An experience that reveals exactly which yacht is right for you across the entire luxury yacht market

LYRA Yachting Agency brings together sailing and motor yacht brands in Puerto Banús for an immersive two-day introduction to premium yachting. Step aboard different yachts, explore their interiors, meet industry professionals and discover what yacht ownership could mean for you.

Aerial view of a marina along the coast

See the Difference — Feel the Yacht

At LYRA BOATSHOW, you can step on board, sit in the salon, explore the cabins, walk through the deck spaces and experience the atmosphere of different yachts for yourself.

In one location, you can step aboard different types of yachts, experience what it feels like to be the owner and discover which format best suits your lifestyle: from sailing yachts and family cruisers to performance motor yachts and spacious floating villas.

The event allows you to understand not only how each yacht looks, but how it feels and how it could become part of your life.

Motor yacht under way, its open deck terrace and salon glazing visible from the bow quarter

Different Yacht Models

Explore sailing and motor yachts from a wide selection of premium brands.

Step on Board

Walk through the yachts, experience their spaces and see how they are designed to be used.

Compare Different Concepts

Discover the difference between performance, comfort, family cruising, entertaining and long-distance travel.

Find Your Ideal Yacht with LYRA

Complete a personal onboarding with LYRA Yachting Agency and explore which yachts best match you.

The right yacht is not simply the one you like — It is the one that fits the way you want to live

LYRA Yachting Agency provides an individual yacht selection for every guest who is seriously considering yacht ownership.

Your personal agent will ask the questions that matter: how you plan to use the yacht, where you want to cruise, how many people will be on board, whether you need a crew, what level of performance you expect and which features are genuinely important for your lifestyle.

We then explain the differences between the yachts presented at the show and identify the models from the wider premium yacht market that best match your requirements.

LYRA Lounge

Your Private Space at the Boatshow

Visit the LYRA Lounge during the event for a private conversation with one of our yacht agents. Together, we can discuss your plans, review the yachts you have already selected in the LYRA Catalogue and create an initial shortlist based on your lifestyle, cruising plans and budget.

  • Personal consultation with a LYRA yacht agent
  • Comparison of different yacht concepts
  • Initial yacht shortlist
  • Answers to ownership and purchase questions
  • Discussion of berthing, crew and operating requirements

LYRA Lounge is your gateway to the world of yachting, an essential destination for anyone considering buying a yacht. It is where you can explore the entire journey of yacht purchase and ownership together with a LYRA agent.

A New Way to Live in Marbella

LYRA BOATSHOW was created to make yachting a natural part of the Marbella lifestyle. Owning a yacht here can become another dimension of everyday life on the Costa del Sol.

A yacht can be your private space by the sea, a place for weekends with family, fishing, entertaining friends, exploring the coastline or simply changing your view without leaving the region.

The new concept of a yacht as a villa on the water allows owners to consider Puerto Banús, Sotogrande and other marinas along the coast as different points within one lifestyle.

You have your own space, a permanent sea view and access to the infrastructure of the coast with the freedom to move whenever you choose.

Your yacht can be more than a way to travel — it can become one of the places where you live

Aerial view of a dark-hulled yacht at anchor, guests sunbathing on the foredeck and swim platform

Weekends on the Water

Spend time with family and friends without planning a long journey.

Aerial view of a marina and the coastal town around it

The Coast from a New Perspective

Explore Marbella, Sotogrande and the surrounding coastline from the sea.

Superyacht alone on open deep-blue water, seen from above

Your Private Space

Enjoy privacy, comfort and a constantly changing view from your own yacht.

Event Programme

LYRA BOATSHOW combines yacht presentations, onboard visits, personal consultations and direct introductions to the people who shape the yachting industry.

Day One    11:00–16:00    Free entry

Yacht Presentations and Onboard Visits

Explore the yachts presented in Puerto Banús, step on board and compare different layouts, concepts and styles. Throughout the day, guests can:

  • visit participating yachts;
  • meet yacht brand representatives and dealers;
  • speak with charter companies;
  • meet LYRA Yachting Agency representatives;
  • visit the LYRA Lounge;
  • receive an individual yacht consultation;
  • discuss ownership, purchasing and yacht selection.

Day Two    11:00–16:00    Free entry

Yacht Discovery and Personal Consultations

The second day continues with yacht presentations, onboard visits and direct meetings with dealers, charter companies and LYRA yacht agents.

Guests can return to selected yachts, compare different options and continue their personal yacht selection in the LYRA Lounge.

Complimentary sea trial for all guests

Private Evening Event    From 17:00, Day One

LYRA BOATSHOW NIGHT

The first day concludes with a private evening event in Puerto Banús featuring a cocktail reception, food service, an open or hosted bar, a DJ, and invited guests from the yachting and Marbella real estate community — yacht owners, partners and participating brands.

Attendance is limited and available by personal invitation only. Registration for the public programme does not automatically include access to the evening event.

Register for the Event
Evening gathering aboard a yacht in the bay

The detailed programme, the final list of participating yachts and the final schedule are confirmed and published at the end of June each year.

The Market in One Location

LYRA Yachting Agency brings sailing and motor yacht brands together in one location, allowing guests to compare the market without travelling between different exhibitions, dealerships or shipyards.

The event introduces a wide range of premium yacht concepts, including yachts designed for family cruising, performance and speed, long-distance travel, entertaining, living on board, and both sailing and motor yachting.

Throughout the event, visitors can meet yacht dealers, charter specialists, marina representatives and other professionals who can help them better understand the realities of yacht ownership.

Superyacht with a helicopter on its deck at sea
Motor yacht at anchor in a bay with a mountainous coastline behind

From Premium Yachts to the World of Superyachts

LYRA BOATSHOW also welcomes special guests from IGY Marina Málaga, creating an opportunity to learn more about the world of exclusive superyachts.

Register for LYRA BOATSHOW

LYRA BOATSHOW is expected to welcome up to 5,000 visitors across its two-day public programme. To provide a comfortable experience for guests, yacht representatives and partners, advance registration is required.

2027, 29–31 October    Puerto Banús, Marbella

For Brands and Partners

Would you like your yacht, brand or company to be represented at LYRA BOATSHOW?

We welcome enquiries from shipyards, yacht dealers, charter companies, marinas and lifestyle and real estate partners interested in presenting their work to an international audience in Marbella.

Contact LYRA Yachting Agency to receive information about participation formats, yacht presentation opportunities, partnership packages and the private evening programme.

Contact LYRA Yachting Agency